Trademarks and Consumer Search Costs on the Internet

Details

Author(s):
Publish Date:
2004
Publication Title:
Houston Law Review
Format:
Journal Article Volume 41 Issue 3 Page(s) 777-838
Citation(s):
  • Stacey L. Dogan & Mark A. Lemley, Trademarks and Consumer Search Costs on the Internet, 41 Houston Law Review 777 (2004).